Market Segment

Bens de Consumo

Location

Department in the Company

Atendimento

Communication channels

Whatsapp

Results

Service optimization. Improved customer engagement. More agile use of metrics for decision making.

Context

Facily needed to bring the conversation closer and increase customer engagement.

Challenge

Without metrics for handling and operating its services, the company could not reach all the people who were interested in its products.

Solution

Through our platform, the brand has improved its performance and began to have smarter conversations and agile, optimized communication via WhatsApp Business.
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The Social Commerce company Facily runs a collective shopping app that aims to offer great products and services for attractive prices. Trying to be more engaging in their communication, the brand wanted to offer humanized and effective service. It was also looking for ways to receive feedback from customers in order to keep evolving. In this quest, Facily saw in Take Blip the ideal partner to achieve goals, using the right tool to digitize its communication, optimize its processes and improve its relationship with the audience.

The company had access to the official WhatsApp Business API solution and now offers a brand verified channel, essential to elicit confidence in conversations. Today, the company is able to meet most of its customers’ demands in a fully automated way. And that’s because Facily’s smart WhatsApp contact integrates chatbot and human services. Now, attendants have the freedom and the autonomy to direct their efforts to more complex issues. The intuitive usability of Take Blip platform allows for fast and effective learning, which has built confidence in the team and brought efficiency to the project.

The company has also seen great benefits in having service metrics. It monitors the number of resolved tickets and collects important data, such as average interaction time and the number of contacts on the same topic. This information can be used to inform decisions and improve planning. And that’s how Facily optimized productivity in the company and reaped good results from customer engagement via WhatsApp.

Diego Dzodan

| Co-founder e CEO -

Facily

Our partnership with Take is invaluable because their tools are extremely innovative for our distribution model via WhatsApp Business.

Eryck Miranda

| Customer Experience Lead -

Facily

One of the biggest gains Facily has had with the Take Blip platform was the service metrics. Today, I can keep track of the number of tickets and this makes the operation much easier.

See other cases

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Segment
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Coca-Cola Brazil created two smart contacts using only one platform. With KO BOSS, it was able to automate its contact with franchises and B2B customers. And KORA, the virtual assistant for the final consumer, started to be used in services and branding.
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Meet Roque, personal assistant to Rock in Rio and created on the Take Blip platform. Used for fun, information and audience engagement in Cidade do Rock, the chatbot was considered one of the best marketing campaigns of 2017.
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In order to evolve the customer experience, Nextel relied on the Take Blip platform and invested in automated communication via WhatsApp. With smart hybrid contact, which mixes chatbot and human agents, the company has improved its operating efficiency.
Segment
Bens de Consumo
Department
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To make life easier and help the independent truck driver in Brazil, TruckPad is now serving via the official WhatsApp on our platform. This way, it transformed the communication and the work of drivers, gained the confidence of shippers and increased the productivity.
Segment
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Department
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The “Leia para uma criança” campaign, which hands out physical books for free every year, took on the challenge of expanding its reach into the digital. With Take Blip platform, Itaú created a chatbot that distributes digital books automatically by WhatsApp.
Segment
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Department
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Channels
Casas Bahia counted on the Take Blip platform for three years during the weeks of Black Friday. The project began as a a sales solution but was so successful that became a branding campaign as well.
Segment
Bens de Consumo
Department
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